Search Engine Optimization (SEO)

Search Engine Optimization

Search engine optimization (SEO) services aim to get your website appear high in the traffic for the specific searches to generate more qualified leads for your business. It helps ensure that your target audience find your site and get relevant content once they arrive. That means they are more likely to be engaged by your business, which means increased conversion, website traffic, exposure and credibility. At Ibeam Infosoft a Search engine optimization (SEO) company we are experts in achieving good SEO. We can help optimize your website through keyword analysis, backlink analysis content creation and a well-structured user journey.

As part of Ibeam Infosoft Search engine optimization process we conduct extensive market research and analysis of the competition to provide you with SEO services that are appropriate for your niche. Ibeam Infosoft engages in keyword research to identify niche specific keywords that will convert well. Our SEO Company develops high-quality content that is designed to rank well for our chosen keywords. Ibeam Infosoft also engage in link building campaigns to create high-quality, relevant backlinks to your website pages to improve your Google, Bing and Yahoo search engine rankings.

Search Engine Optimization Process

Keyword Research and Analysis - Keyword research is a important part of the search engine optimization process. Normally, we will identify keywords that have varying levels of competition. This will generally include several high volume, highly competitive keywords, a greater number of keywords of medium competitiveness, and an even greater number of low volume. Targeting right keyword means getting the right kind of visitors. High-quality content will then be created that is designed to rank well for our keywords of interest.

On Page Search Engine Optimization - Ibeam Infosoft help optimize your website through clear, relevant content, good site structure, use of anchor text and image text and internal link analysis.

Technical Website Audit - Ibeam Infosoft Website Audit assesses the performance of your website against all the major search engines: Google, Yahoo, Bing etc. This will take care of identifying and fixing issues on the website such as duplicate content, bad URL scheme, fixing the site architecture, removing hidden text, improvement of site download time etc.

Off Page Search Engine Optimisation - Off Page search engine optimization or link bulding refers to any of the elements on external websites that can influence links, website ranking, exposure, credibility and traffic to your website. Some of the off page search engine optimization factors include the following:



  • PageRank (Google’s measure of importance of your website based on traffic and the number of backlinks to your site)
  • Back links (The number of sites who are linking back to your site. Their sites should be relevant to your products and services)
  • Press releases and articles on external networks
  • Google Local listings
  • Listings in directories such as DMOZ
  • Viral marketing strategies (YouTube, Facebook, Twitter)

SEO Case Studies

Our Clients